Measuring Your Feet

Flat Feet Care

The first step to perfect foot health is finding perfectly fitted shoes. The only way to do that is to measure your feet the right way.  This is where we prefer you come into our store so we can properly measure and fit your feet.  This is how we are able to find and recommend the right shoe for you and your comfort.   However, now that we are selling online, we want to give you some guidance on how to measure your feet to enhance your online ordering experience.  In return helping you find the right fit and right shoe for you.

Using A Brannock Device To Determine Shoe Size

In our store we use the Brannock Device to help you determine your shoe size and width.

The Brannock Device was invented in 1927 and has been widely used in shoe stores and in the shoe industry since as the go-to foot measuring device. 

It is important to understand the following concepts when measuring your foot.

Understanding Heel-to-Ball Length :

Shoes are designed to flex at the ball of the foot and provide arch support.  If your foot and your shoe are not flexing in the same position, your arch isn’t properly supported, which can lead to strained feet and/or toes that are confined into unnatural positions.  The Brannock Device takes heel-to-ball length into consideration when determining your proper shoe size.

Heel to Longest Toe Length:


When you press your toes flat against the Brannock device and look down over the longest toe (which may or may not be your big toe). The number shown is your Heel to Toe length. Relying solely on the Heel to Toe size may result in an improper fit and it is important to also take in account your width.



Once you have determined your proper shoe size, slide the device’s width bar firmly to the edge of your foot. Locate your shoe size on the bar and view the width measurement that corresponds with that size. 

Thing You Should Know Before You Measure Your Feet:

  • It is best to measure your feet after a full day of walking because walking can slightly increase the size of your feet.

  • It is best to measure your feet wearing the type of socks or stockings you will be wearing in the shoe you plan to purchase. Only measure your feet while barefoot if you plan to wear shoes over your bare feet.

  • Remember that the difference in shoe size measurements is often as small as 1/8 of an inch, so your foot measurements will need to be equally detail-oriented to be effective. Rounding up or down will decrease the accuracy of the measurement and your likelihood of finding a good shoe fit.

  • Measure both feet. Most people's feet are slightly asymmetrical. When buying shoes use the measurements from the larger foot.

To Measure Your Foot Using The Printable Brannock

If you are not able to make it into our store to be properly measured by a Brannock Device, we have attached a virtual Brannock Device for Men's Feet and Women's Feet to download and print out in measuring your feet at home.  Here are the steps:

  1. First, make sure you print the pages at 100% Actual Size. Do not use “Fit to Page” or it will alter the size. When printed correctly the inch markings should match up with a ruler.

  2. Tape or staple the two pages together using the alignment arrows.

  3. Place your foot (with socks on) onto the tool with your heel aligned with the printed heel shape.

  4. Your size is where your longest toe touches the horizontal sizing lines. If your foot is between sizes, we recommend ordering the larger size.

  5. Alternately, you could carefully trace your foot on paper and look up your size on the same chart in either inches or centimeters.


But please note that  you might want to try the "Do-It-Yourself, Try It At Home" exercise to make sure the results are consistent.

Do-It-Yourself (DIY), Try It At Home Exercise

What You Will Need:

  • Two pieces of paper

  • A writing utensil

  • A ruler

  • A friend or family member (recommended, but not essential)

Measuring Your Feet In Five Basic Steps:

  1. Step down on a piece of paper and trace the outline of your foot. Particularly if you have trouble touching your toes, it will be easier if you have a friend present to trace your foot for you.

  2. Use the ruler to measure the length of your foot from the longest toe (usually the big toe, but depends on the foot) to the back of your heel. Write down the measurement.

  3. Measure the length of the foot across the widest part of the foot (usually across the ball of the foot). Write down the measurement.

  4. Compare your foot measurements to the measurements on our shoe length chart to find the number that corresponds to your shoe length.

  5. Compare your foot measurements to our shoe width chart to find the letter(s) that correspond to your foot width.